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Design & Typography

 devilishly tempting photo of chocolate by john loo on flickr 400 size

This is an introductory paragraph, used to open blog posts. Here I might greet you with a quote, ask a provocative question, or tell a story to draw you in. For these post intros and teasers I chose a soft, chalky brown — the color of chocolate shavings.

On this page you can view my choice of fonts, font weights, and colors for this website’s design. Let me make clear I’m not a designer; I’m a writer — but writers often have to work alongside designers, so I learn enough design to be a good collaborator.

I wanted the colors on this page to remind you of chocolate and coffee: rich blackish browns; softer reddish-browns; and café chalkboard grays. My idea was to try and imitate the sensation of sitting in a clean coffeehouse — because don’t we all like that blend of relaxation, caffeination, and conversation?

Here are the site’s header styles:

Header 1


Header 2

Header 3

Header 4

Header 5
Header 6

 

Here’s what a blockquote looks like:

If you share the work of others, it’s your duty to make sure that the creators of that work get proper credit […] Without attribution, [your readers] have no way to dig deeper into the work or find more of it.

— Austin Kleon, Show Your Work!

Lists


Here’s an example of  an unordered list, great for

  • Listing out compelling benefits
  • Teasing the reader with intriguing tidbits
  • Laying out some damned good reasons why the reader should care about your message
  • Breaking up paragraphs, and refocusing any reader who’s just been skimming

This is an ordered list, great for

  1. Listing steps of a process in chronological order, so your reader can easily follow.
  2. Outlining the contents of a longer piece of writing.
  3. Listing out priorities, in order of importance.

Content Boxes


Content boxes highlight important points.
They renew the reader’s focus on your message.
An attractive, high-contrast call to action gets more action.

 

Credit where it’s due


I tip my hat to:

  • Studiopress, for their “Sixteen Nine” WordPress theme.
  • Design Seeds, for inspiring and informing my color choices.
  • John Loo, for photographing chocolate.

Click here to continue viewing my portfolio.

© 2018 Nicholas Tozier

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