Typography and design color your reader’s experience of everything you write. The job of writing goes well beyond just producing raw text.
Knowing that, I spent a full day deciding on a color scheme for my website and changing some design elements to give you a better reading experience. Here’s the original theme I purchased for comparison. I loved the layout, but color scheme felt chilly — no surprise there, given that Brian Gardner was watching Mount Everest documentaries while he designed this theme.
So I brought the theme down off the mountain and warmed up the colors. How does it look?
I wanted the colors on this page to remind you of chocolate and coffee: rich blackish browns; softer reddish-browns; and café chalkboard grays. My idea was to imitate the warm sensation of sitting in a neighborhood coffeehouse — because don’t we all love that blend of relaxation, caffeination, and conversation?